Together, Jeff and Laura have had the opportunity to personally impact paddling through instruction and leadership in their local and the national water sports community.

For over twenty years, the Liebel's have owned and operated Counterpoint Consulting, an entrepreneurial management consulting firm specializing in market development, change management, organizational assessment, succession planning, behavioral analysis, management development and training. 

In addition to traditional paddling instruction, Laura and Jeff take lessons and experiences from the corporate world and blend them with paddling, which enables them to use it as a means to promote personal growth, team building, and communication skills.